© 2019 Iron Peak Alliance LLC

Resources

 Here are a set of resources that will help grow your influence, impact, and value as a respected leader.

Articles and Videos  

1 - Five Key Roles of the CPAO or CGAO

Chief Public Affairs Officers or Chief Government Affairs Officers have five roles that need to be balanced for optimum effectiveness. We can help you begin begin your journey to balanced performance and improvement.

2 - Video - Iron Peak's View on Measurement

A two-minute clip that shows you how to approach value measurement

3 - Our New Best Practice Study Report 
4 - Can Washington Be Automated?

Article on recent trends in automation and impact on the lobbyist profession

Tools   

1 - Four Ways to Measure P&L Impact

Our framework links the business perspective with the Government  or Public Affairs perspective

2 - Financial Impact Scoring Tool (FIST)

This tool creates a portfolio view of the issues facing the company and their P&L impact - individually and in aggregate -- informing your advocacy strategy and application of resources 

FIST Overview

Events    

1 - Showcasing Value and Demonstrating ROI

Presentation

2 - SGAC Webinar on Measuring Financial Impact of Government Affairs

Ways to demonstrate P&L impact, and results of a survey of practices of members.

Coverage      

IMPACT newsletter article 10/18
(Policy Action Shifts to States)

Rick is quoted about the importance of conveying Public Affairs value in profit and loss terms to resonate with executives. See pages 4-6.

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